Product & Experience Design for SaaS Start Up

Product & Experience Design for SaaS Start Up

AOS Empowers Users and Fights Poverty With a Clever Multi-Sided Marketplace Experience

Client

Act of Service (AOS) is a Christian SaaS startup that donates a portion of its income to charitable organizations fighting poverty. AOS aims to offer products and online services that help users generate income and develop new skills, resources, and experience. AOS must create a minimum viable product to support its goals for itself and its users.

Problem

As poverty grows worldwide, AOS aims to solve this problem by developing a product that reduces poverty and income inequality while enabling financial freedom.

User & Audience

AOS focuses on attracting working-age individuals and families trying to create financial freedom or have incomes near the U.S. poverty line. To better understand and address their needs, user personas were developed, helping to tailor the product to AOS's target audience.

Scope & Constraints

The project aimed to develop and showcase a mobile app that facilitates AOS users in increasing their financial freedom thus reducing poverty. AOS's vision to accommodate all employment environments added a requirement for a physical product to be integrated with the digital solution.

Role & Responsibilities

As the only designer on the project, I was responsible for every aspect of the design process. Alongside collaborating with the stakeholders to form the product, my responsibilities included conducting research, iterative ideation, creating wireframes and sketches, and developing prototypes.

To Prioritize People AOS Embraces Social Enterprise Thinking to Create Humane Solutions

Social enterprise thinking prioritizes people and the planet over shareholder gain, operating through a human-centered design approach and design thinking process. Social enterprises span every industry and can be funded by various means, provided they generate revenue while creating a positive impact. AOS's project goal is intrinsically human-focused with a substantial social component, which led to the use of social enterprise thinking in developing a solution for AOS

Preliminary Research
Leads to discovering the impact of Poverty and Financial Freedom in the U.S.

The preliminary research aimed to explore the context of poverty in the United States and identify the factors necessary for achieving financial freedom. This investigation was driven by four key questions, which yielded insights that enhanced our understanding of both poverty and the conditions for financial well-being.

What is the state of poverty in the US? In 2019, the U.S. poverty threshold for a family of four was set at $25,750. According to the U.S. Census Bureau, approximately 34 million people, or 10.5% of the population, lived below this threshold. The working-poor rate, defined as the percentage of individuals working for at least 27 weeks who remain poor, was 4.0%, a decrease of 0.5 percentage points from the previous year. This marked the fifth consecutive year of decline in the poverty rate, the lowest since 1959, and the largest reduction in over 50 years

How much does a family need to earn to achieve financial freedom? Further research revealed that an annual income of approximately eighty thousand dollars contributes significantly to life satisfaction. However, once family earnings surpass two hundred thousand dollars, this satisfaction tends to decline.

How would people like to earn an income? The research also highlighted that 95% of people prioritize work-life balance when considering new roles, with remote work being a key factor. In addition to income, achieving a work-life balance is crucial for fostering a sense of freedom and well-being among the workforce.

How can people make a living in exchange for or in addition to their current work? Research has identified significant opportunities within the gig economy, which is currently valued at over one trillion dollars. Freelancing offers the potential for income and flexibility, actively attracting many individuals seeking these benefits.

Preliminary research revealed that in 2019, the U.S. poverty threshold for a family of four was $25,750. An annual income of around $80,000 significantly enhances life satisfaction; however, earnings above $200,000 may lead to decreased satisfaction. Additionally, 95% of people prioritize work-life balance when looking for new jobs, and remote work is vital for achieving this balance.

What is the state of poverty in the US? In 2019, the U.S. poverty threshold for a family of four was set at $25,750. According to the U.S. Census Bureau, approximately 34 million people, or 10.5% of the population, lived below this threshold. The working-poor rate, defined as the percentage of individuals working for at least 27 weeks who remain poor, was 4.0%, a decrease of 0.5 percentage points from the previous year. This marked the fifth consecutive year of decline in the poverty rate, the lowest since 1959, and the largest reduction in over 50 years

How much does a family need to earn to achieve financial freedom? Further research revealed that an annual income of approximately eighty thousand dollars contributes significantly to life satisfaction. However, once family earnings surpass two hundred thousand dollars, this satisfaction tends to decline.

How would people like to earn an income? The research also highlighted that 95% of people prioritize work-life balance when considering new roles, with remote work being a key factor. In addition to income, achieving a work-life balance is crucial for fostering a sense of freedom and well-being among the workforce.

How can people make a living in exchange for or in addition to their current work? Research has identified significant opportunities within the gig economy, which is currently valued at over one trillion dollars. Freelancing offers the potential for income and flexibility, actively attracting many individuals seeking these benefits.

Preliminary research revealed that in 2019, the U.S. poverty threshold for a family of four was $25,750. An annual income of around $80,000 significantly enhances life satisfaction; however, earnings above $200,000 may lead to decreased satisfaction. Additionally, 95% of people prioritize work-life balance when looking for new jobs, and remote work is vital for achieving this balance.

Secondary Research
Identified several Existing programs to fight poverty in the U.S.

The secondary research focused on identifying current solutions to poverty in the U.S., providing critical insights into existing market offerings. This exploration was essential for understanding the landscape and informing the development of a distinctive and competitive product.

Secondary research uncovered several programs that alleviate the effects of poverty in the U.S. Some of these include the Supplemental Nutrition Assistance Program (SNAP) for food vouchers, Medicaid for low-cost healthcare, and the Children's Health Insurance Program (CHIP) for children's medical care. The Housing Assistance Program provides subsidized rental options, Head Start offers early education for low-income children; while the Federal Pell Grant provides aid for college expenses. In contrast to these programs that alleviate the effects of poverty, some initiatives address the cause of poverty. For instance, the Supplemental Security Income (SSI) program offers cash support to disabled individuals and the elderly. The Temporary Assistance for Needy Families (TANF) program provides temporary aid to families in need, while the Earned Income Tax Credit supports working families.

Secondary research uncovered several programs that alleviate the effects of poverty in the U.S. Some of these include the Supplemental Nutrition Assistance Program (SNAP) for food vouchers, Medicaid for low-cost healthcare, and the Children's Health Insurance Program (CHIP) for children's medical care. The Housing Assistance Program provides subsidized rental options, Head Start offers early education for low-income children; while the Federal Pell Grant provides aid for college expenses. In contrast to these programs that alleviate the effects of poverty, some initiatives address the cause of poverty. For instance, the Supplemental Security Income (SSI) program offers cash support to disabled individuals and the elderly. The Temporary Assistance for Needy Families (TANF) program provides temporary aid to families in need, while the Earned Income Tax Credit supports working families.

SNAP or Food Stamps

SNAP or Food Stamps provides eligible people with a benefits card, used like a debit card, to buy food at designated grocery stores and farmers markets. The SNAP program gives food vouchers to 47.6 million people or 23 million households. 

Medicaid

Medicaid is the nation’s public health insurance program for low-income individuals and families. It is administered by the Centers for Medicaid and Medicare Services (CMS), a division of the U.S. Department of Health and Human Services. The program provides free or low-cost health benefits to adults, kids, pregnant women, seniors, and people with disabilities.

Child’s Health Insurance Program (CHIP)

CHIP offers free or low-cost medical and dental care to uninsured kids up to age 19 whose family income is above Medicaid’s limit but below their state’s CHIP limit. In addition to Medicaid, six million children received additional benefits from CHIP. It covers hospital care, medical supplies, and tests. It also provides preventive care, such as eye exams, dental care, and regular check-ups.

Housing Assistance

Housing Assistance helps low-income families, seniors, and people with disabilities get into affordable private or government-owned rental housing. The Housing Choice Voucher Program gives certificates to rent approved units. The subsidy allows recipients to pay no more than 30 percent of their income. It provides 1.2 million units of public housing and local agencies administer it to 2.2 million renters.

Head Start

Head Start is a free or reduced-cost program that provides comprehensive early childhood education, health nutrition, and parent involvement services. This program is offered to low-income children, from birth to 5 years old, and their families. In 2016 the program serviced nearly 1 million children and 1.4 million child care programs.

Federal Pell Grant Program

The Department of Education runs the Federal Pell Grant Program to promote postsecondary education (college and trade school) for students from low-income households. Grants are similar to scholarships and don’t need to be repaid. They are designed to go to undergraduate students based on factors such as the cost of attendance at the school and expected family and student contribution.

Supplemental Security Income Program (SSI)

Supplemental Security Income Program (SSI) provides cash to low-income seniors adults and kids with disabilities. It helps the aged, blind, and disabled buy food, clothing, and shelter. On average, roughly 8.4 million people receive $536 per month. Of those, 7.3 million are blind or disabled.

Welfare or TANF

Administered by the U.S. Department of Health and Human Services (HHS), TANF programs provide cash for a limited time to low-income families working toward self-sufficiency. TANF may also offer non-cash benefits such as child care or job training.

Earned Income Tax Credit (EITC)

Earned Income Tax Credit is a tax credit for families with at least one child. They must make less than $51,567 a year to qualify. In 2012, over 27 million received credits totaling $63 billion. That’s a little more than $2,335 per taxpayer.

SNAP or Food Stamps

SNAP or Food Stamps provides eligible people with a benefits card, used like a debit card, to buy food at designated grocery stores and farmers markets. The SNAP program gives food vouchers to 47.6 million people or 23 million households. 

Medicaid

Medicaid is the nation’s public health insurance program for low-income individuals and families. It is administered by the Centers for Medicaid and Medicare Services (CMS), a division of the U.S. Department of Health and Human Services. The program provides free or low-cost health benefits to adults, kids, pregnant women, seniors, and people with disabilities.

Child’s Health Insurance Program (CHIP)

CHIP offers free or low-cost medical and dental care to uninsured kids up to age 19 whose family income is above Medicaid’s limit but below their state’s CHIP limit. In addition to Medicaid, six million children received additional benefits from CHIP. It covers hospital care, medical supplies, and tests. It also provides preventive care, such as eye exams, dental care, and regular check-ups.

Housing Assistance

Housing Assistance helps low-income families, seniors, and people with disabilities get into affordable private or government-owned rental housing. The Housing Choice Voucher Program gives certificates to rent approved units. The subsidy allows recipients to pay no more than 30 percent of their income. It provides 1.2 million units of public housing and local agencies administer it to 2.2 million renters.

Head Start

Head Start is a free or reduced-cost program that provides comprehensive early childhood education, health nutrition, and parent involvement services. This program is offered to low-income children, from birth to 5 years old, and their families. In 2016 the program serviced nearly 1 million children and 1.4 million child care programs.

Federal Pell Grant Program

The Department of Education runs the Federal Pell Grant Program to promote postsecondary education (college and trade school) for students from low-income households. Grants are similar to scholarships and don’t need to be repaid. They are designed to go to undergraduate students based on factors such as the cost of attendance at the school and expected family and student contribution.

Supplemental Security Income Program (SSI)

Supplemental Security Income Program (SSI) provides cash to low-income seniors adults and kids with disabilities. It helps the aged, blind, and disabled buy food, clothing, and shelter. On average, roughly 8.4 million people receive $536 per month. Of those, 7.3 million are blind or disabled.

Welfare or TANF

Administered by the U.S. Department of Health and Human Services (HHS), TANF programs provide cash for a limited time to low-income families working toward self-sufficiency. TANF may also offer non-cash benefits such as child care or job training.

Earned Income Tax Credit (EITC)

Earned Income Tax Credit is a tax credit for families with at least one child. They must make less than $51,567 a year to qualify. In 2012, over 27 million received credits totaling $63 billion. That’s a little more than $2,335 per taxpayer.

SNAP or Food Stamps

SNAP or Food Stamps provides eligible people with a benefits card, used like a debit card, to buy food at designated grocery stores and farmers markets. The SNAP program gives food vouchers to 47.6 million people or 23 million households. 

Medicaid

Medicaid is the nation’s public health insurance program for low-income individuals and families. It is administered by the Centers for Medicaid and Medicare Services (CMS), a division of the U.S. Department of Health and Human Services. The program provides free or low-cost health benefits to adults, kids, pregnant women, seniors, and people with disabilities.

Child’s Health Insurance Program (CHIP)

CHIP offers free or low-cost medical and dental care to uninsured kids up to age 19 whose family income is above Medicaid’s limit but below their state’s CHIP limit. In addition to Medicaid, six million children received additional benefits from CHIP. It covers hospital care, medical supplies, and tests. It also provides preventive care, such as eye exams, dental care, and regular check-ups.

Housing Assistance

Housing Assistance helps low-income families, seniors, and people with disabilities get into affordable private or government-owned rental housing. The Housing Choice Voucher Program gives certificates to rent approved units. The subsidy allows recipients to pay no more than 30 percent of their income. It provides 1.2 million units of public housing and local agencies administer it to 2.2 million renters.

Head Start

Head Start is a free or reduced-cost program that provides comprehensive early childhood education, health nutrition, and parent involvement services. This program is offered to low-income children, from birth to 5 years old, and their families. In 2016 the program serviced nearly 1 million children and 1.4 million child care programs.

Federal Pell Grant Program

The Department of Education runs the Federal Pell Grant Program to promote postsecondary education (college and trade school) for students from low-income households. Grants are similar to scholarships and don’t need to be repaid. They are designed to go to undergraduate students based on factors such as the cost of attendance at the school and expected family and student contribution.

Supplemental Security Income Program (SSI)

Supplemental Security Income Program (SSI) provides cash to low-income seniors adults and kids with disabilities. It helps the aged, blind, and disabled buy food, clothing, and shelter. On average, roughly 8.4 million people receive $536 per month. Of those, 7.3 million are blind or disabled.

Welfare or TANF

Administered by the U.S. Department of Health and Human Services (HHS), TANF programs provide cash for a limited time to low-income families working toward self-sufficiency. TANF may also offer non-cash benefits such as child care or job training.

Earned Income Tax Credit (EITC)

Earned Income Tax Credit is a tax credit for families with at least one child. They must make less than $51,567 a year to qualify. In 2012, over 27 million received credits totaling $63 billion. That’s a little more than $2,335 per taxpayer.

SNAP or Food Stamps

SNAP or Food Stamps provides eligible people with a benefits card, used like a debit card, to buy food at designated grocery stores and farmers markets. The SNAP program gives food vouchers to 47.6 million people or 23 million households. 

Medicaid

Medicaid is the nation’s public health insurance program for low-income individuals and families. It is administered by the Centers for Medicaid and Medicare Services (CMS), a division of the U.S. Department of Health and Human Services. The program provides free or low-cost health benefits to adults, kids, pregnant women, seniors, and people with disabilities.

Child’s Health Insurance Program (CHIP)

CHIP offers free or low-cost medical and dental care to uninsured kids up to age 19 whose family income is above Medicaid’s limit but below their state’s CHIP limit. In addition to Medicaid, six million children received additional benefits from CHIP. It covers hospital care, medical supplies, and tests. It also provides preventive care, such as eye exams, dental care, and regular check-ups.

Housing Assistance

Housing Assistance helps low-income families, seniors, and people with disabilities get into affordable private or government-owned rental housing. The Housing Choice Voucher Program gives certificates to rent approved units. The subsidy allows recipients to pay no more than 30 percent of their income. It provides 1.2 million units of public housing and local agencies administer it to 2.2 million renters.

Head Start

Head Start is a free or reduced-cost program that provides comprehensive early childhood education, health nutrition, and parent involvement services. This program is offered to low-income children, from birth to 5 years old, and their families. In 2016 the program serviced nearly 1 million children and 1.4 million child care programs.

Federal Pell Grant Program

The Department of Education runs the Federal Pell Grant Program to promote postsecondary education (college and trade school) for students from low-income households. Grants are similar to scholarships and don’t need to be repaid. They are designed to go to undergraduate students based on factors such as the cost of attendance at the school and expected family and student contribution.

Supplemental Security Income Program (SSI)

Supplemental Security Income Program (SSI) provides cash to low-income seniors adults and kids with disabilities. It helps the aged, blind, and disabled buy food, clothing, and shelter. On average, roughly 8.4 million people receive $536 per month. Of those, 7.3 million are blind or disabled.

Welfare or TANF

Administered by the U.S. Department of Health and Human Services (HHS), TANF programs provide cash for a limited time to low-income families working toward self-sufficiency. TANF may also offer non-cash benefits such as child care or job training.

Earned Income Tax Credit (EITC)

Earned Income Tax Credit is a tax credit for families with at least one child. They must make less than $51,567 a year to qualify. In 2012, over 27 million received credits totaling $63 billion. That’s a little more than $2,335 per taxpayer.

SNAP or Food Stamps

SNAP or Food Stamps provides eligible people with a benefits card, used like a debit card, to buy food at designated grocery stores and farmers markets. The SNAP program gives food vouchers to 47.6 million people or 23 million households. 

Medicaid

Medicaid is the nation’s public health insurance program for low-income individuals and families. It is administered by the Centers for Medicaid and Medicare Services (CMS), a division of the U.S. Department of Health and Human Services. The program provides free or low-cost health benefits to adults, kids, pregnant women, seniors, and people with disabilities.

Child’s Health Insurance Program (CHIP)

CHIP offers free or low-cost medical and dental care to uninsured kids up to age 19 whose family income is above Medicaid’s limit but below their state’s CHIP limit. In addition to Medicaid, six million children received additional benefits from CHIP. It covers hospital care, medical supplies, and tests. It also provides preventive care, such as eye exams, dental care, and regular check-ups.

Housing Assistance

Housing Assistance helps low-income families, seniors, and people with disabilities get into affordable private or government-owned rental housing. The Housing Choice Voucher Program gives certificates to rent approved units. The subsidy allows recipients to pay no more than 30 percent of their income. It provides 1.2 million units of public housing and local agencies administer it to 2.2 million renters.

Head Start

Head Start is a free or reduced-cost program that provides comprehensive early childhood education, health nutrition, and parent involvement services. This program is offered to low-income children, from birth to 5 years old, and their families. In 2016 the program serviced nearly 1 million children and 1.4 million child care programs.

Federal Pell Grant Program

The Department of Education runs the Federal Pell Grant Program to promote postsecondary education (college and trade school) for students from low-income households. Grants are similar to scholarships and don’t need to be repaid. They are designed to go to undergraduate students based on factors such as the cost of attendance at the school and expected family and student contribution.

Supplemental Security Income Program (SSI)

Supplemental Security Income Program (SSI) provides cash to low-income seniors adults and kids with disabilities. It helps the aged, blind, and disabled buy food, clothing, and shelter. On average, roughly 8.4 million people receive $536 per month. Of those, 7.3 million are blind or disabled.

Welfare or TANF

Administered by the U.S. Department of Health and Human Services (HHS), TANF programs provide cash for a limited time to low-income families working toward self-sufficiency. TANF may also offer non-cash benefits such as child care or job training.

Earned Income Tax Credit (EITC)

Earned Income Tax Credit is a tax credit for families with at least one child. They must make less than $51,567 a year to qualify. In 2012, over 27 million received credits totaling $63 billion. That’s a little more than $2,335 per taxpayer.

SNAP or Food Stamps

SNAP or Food Stamps provides eligible people with a benefits card, used like a debit card, to buy food at designated grocery stores and farmers markets. The SNAP program gives food vouchers to 47.6 million people or 23 million households. 

Medicaid

Medicaid is the nation’s public health insurance program for low-income individuals and families. It is administered by the Centers for Medicaid and Medicare Services (CMS), a division of the U.S. Department of Health and Human Services. The program provides free or low-cost health benefits to adults, kids, pregnant women, seniors, and people with disabilities.

Child’s Health Insurance Program (CHIP)

CHIP offers free or low-cost medical and dental care to uninsured kids up to age 19 whose family income is above Medicaid’s limit but below their state’s CHIP limit. In addition to Medicaid, six million children received additional benefits from CHIP. It covers hospital care, medical supplies, and tests. It also provides preventive care, such as eye exams, dental care, and regular check-ups.

Housing Assistance

Housing Assistance helps low-income families, seniors, and people with disabilities get into affordable private or government-owned rental housing. The Housing Choice Voucher Program gives certificates to rent approved units. The subsidy allows recipients to pay no more than 30 percent of their income. It provides 1.2 million units of public housing and local agencies administer it to 2.2 million renters.

Head Start

Head Start is a free or reduced-cost program that provides comprehensive early childhood education, health nutrition, and parent involvement services. This program is offered to low-income children, from birth to 5 years old, and their families. In 2016 the program serviced nearly 1 million children and 1.4 million child care programs.

Federal Pell Grant Program

The Department of Education runs the Federal Pell Grant Program to promote postsecondary education (college and trade school) for students from low-income households. Grants are similar to scholarships and don’t need to be repaid. They are designed to go to undergraduate students based on factors such as the cost of attendance at the school and expected family and student contribution.

Supplemental Security Income Program (SSI)

Supplemental Security Income Program (SSI) provides cash to low-income seniors adults and kids with disabilities. It helps the aged, blind, and disabled buy food, clothing, and shelter. On average, roughly 8.4 million people receive $536 per month. Of those, 7.3 million are blind or disabled.

Welfare or TANF

Administered by the U.S. Department of Health and Human Services (HHS), TANF programs provide cash for a limited time to low-income families working toward self-sufficiency. TANF may also offer non-cash benefits such as child care or job training.

Earned Income Tax Credit (EITC)

Earned Income Tax Credit is a tax credit for families with at least one child. They must make less than $51,567 a year to qualify. In 2012, over 27 million received credits totaling $63 billion. That’s a little more than $2,335 per taxpayer.

SNAP or Food Stamps

SNAP or Food Stamps provides eligible people with a benefits card, used like a debit card, to buy food at designated grocery stores and farmers markets. The SNAP program gives food vouchers to 47.6 million people or 23 million households. 

Medicaid

Medicaid is the nation’s public health insurance program for low-income individuals and families. It is administered by the Centers for Medicaid and Medicare Services (CMS), a division of the U.S. Department of Health and Human Services. The program provides free or low-cost health benefits to adults, kids, pregnant women, seniors, and people with disabilities.

Child’s Health Insurance Program (CHIP)

CHIP offers free or low-cost medical and dental care to uninsured kids up to age 19 whose family income is above Medicaid’s limit but below their state’s CHIP limit. In addition to Medicaid, six million children received additional benefits from CHIP. It covers hospital care, medical supplies, and tests. It also provides preventive care, such as eye exams, dental care, and regular check-ups.

Housing Assistance

Housing Assistance helps low-income families, seniors, and people with disabilities get into affordable private or government-owned rental housing. The Housing Choice Voucher Program gives certificates to rent approved units. The subsidy allows recipients to pay no more than 30 percent of their income. It provides 1.2 million units of public housing and local agencies administer it to 2.2 million renters.

Head Start

Head Start is a free or reduced-cost program that provides comprehensive early childhood education, health nutrition, and parent involvement services. This program is offered to low-income children, from birth to 5 years old, and their families. In 2016 the program serviced nearly 1 million children and 1.4 million child care programs.

Federal Pell Grant Program

The Department of Education runs the Federal Pell Grant Program to promote postsecondary education (college and trade school) for students from low-income households. Grants are similar to scholarships and don’t need to be repaid. They are designed to go to undergraduate students based on factors such as the cost of attendance at the school and expected family and student contribution.

Supplemental Security Income Program (SSI)

Supplemental Security Income Program (SSI) provides cash to low-income seniors adults and kids with disabilities. It helps the aged, blind, and disabled buy food, clothing, and shelter. On average, roughly 8.4 million people receive $536 per month. Of those, 7.3 million are blind or disabled.

Welfare or TANF

Administered by the U.S. Department of Health and Human Services (HHS), TANF programs provide cash for a limited time to low-income families working toward self-sufficiency. TANF may also offer non-cash benefits such as child care or job training.

Earned Income Tax Credit (EITC)

Earned Income Tax Credit is a tax credit for families with at least one child. They must make less than $51,567 a year to qualify. In 2012, over 27 million received credits totaling $63 billion. That’s a little more than $2,335 per taxpayer.

User Personas
Reveal AOS’s Diverse Customer Needs and Resource Exchange Dynamics

To gain a deeper understanding of the client’s target audience, we developed user personas. Collaborating with the client and conducting additional research, we created three distinct personas to represent the key customer segments.

These users are individuals who need additional income, skills, or experience and are eager to provide their skills, resources, or experience to earn it.

These users are looking to supplement their income, skills, or experience. As well as hire both experienced and inexperienced servicers to handle tasks for them. These families are also willing to provide their resources for free when able.

These users run businesses either within or outside the AOS and are open to hiring both seasoned and novice servicers for temporary or permanent jobs or tasks. These owners are also willing to provide their services and resources for free when they are able.

Developing these user personas revealed that AOS’s target customers are engaged in resource exchanges. The findings emphasize the need for the product to accommodate the diverse needs of individuals, families, and business owners.

These users are individuals who need additional income, skills, or experience and are eager to provide their skills, resources, or experience to earn it.

These users are looking to supplement their income, skills, or experience. As well as hire both experienced and inexperienced servicers to handle tasks for them. These families are also willing to provide their resources for free when able.

These users run businesses either within or outside the AOS and are open to hiring both seasoned and novice servicers for temporary or permanent jobs or tasks. These owners are also willing to provide their services and resources for free when they are able.

Developing these user personas revealed that AOS’s target customers are engaged in resource exchanges. The findings emphasize the need for the product to accommodate the diverse needs of individuals, families, and business owners.

Solution Satisfies Stakeholders with the help of the Mobile App and Lock Prototype

The project concluded successfully, with stakeholders expressing strong approval of the mobile app and lock prototype. They believed the lock could be effectively produced to facilitate in-home user access. While some were concerned about the lock's practicality for commercial use, stakeholders felt it would suffice for small businesses.

This experience underscored the importance of considering both company maturity and priorities during product development. For AOS, which is still in its startup phase, prioritizing robust security measures was a critical decision. Establishing trust with users is vital for new companies like AOS.

This project highlighted the significance of assessing risks and creating effective solutions to mitigate them. While a less security-focused approach could have been taken for the minimum viable product (MVP), doing so would have heightened the risk of harming the brand's reputation.