For the client's problem statement, a POV framework was created by switching the perspective from the user to the client. After gathering the information needed from the project brief, the problem statement was created using the client version of the POV framework. This resulted in confidence in being able to find a solution that met the client's expectations and product requirements.

During the second round of brainstorming, we came up with several solutions that combined different features. The main focus was on grouping functional and complementary ideas from the first round to address both the client's and users' needs. After that, we noted the idea for the solution and labeled the group.

With each solution rated, they were plotted on the grid in their respective places. Two solutions were in the challenge zone, meaning they had high value and risk. One was in the reconsider zone, making it low-value and high-risk. Another two were in the possible zone, being low value and low risk. Leaving three in the implement zone, which was high value and low risk.

We established an implementation zone to determine which solutions to pursue. The implementation zone was designed by considering the level of risk the client should be willing to take and the amount of value the client should provide. We chose a value range between 4 and 5 because Bang and Olufsen is a luxury brand, while a risk range between 1 and 3 was selected because the product is partially connected to the pandemic. As a result, three solutions remained in the implementation zone.